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Getting Purelled: The New Fixation of an Ailing Nation

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Getting Purelled is the growing phenomenon of sanitizing one’s germ-infested mitts with the alcohol-based, Johnson & Johnson product known as Purell.

What’s in the name, William Safire students might ask?

Pure, I imagine, denotes the opposite of tainted, which in flu terms translates into ralphing, the runs and the unpleasant sensation of having been poisoned by Satan. Elle is French for she, as in, she is cruel that H1N1 Virus, widespread in 47 states now. Elle also is a swank Fifties ad-on, like ette for dinette. …

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