Kaiser Permanente is prescribing big doses of sustainability in the sixth season of its $50 million Thrive ad campaign.

Two new ads – Emerald Cities and Connected – reinforce the health care provider’s commitment to the planet by dramatically reducing paper use – no small task for an industry long married to countless charts and forms. For most of us, being ordered to “Fill this out” is as rote as, “Hop on the scale,” and just as painful.

The Emerald pitch describes how Kaiser is allowing patients …

Tags: advertising , Allison Janey , American health , care , doctor visits , doctors , e-mail , eco , electronic health records , fuel , gas , green , Health insurance , hopsitals , information , Kaiser Permanente , medicine , paper , patients , prevention , radio , reduce , sustainability , television , thrive , trees

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Osteoporosis is a big deal for women. But there’s more involved in keeping your bones strong and healthy than just eating plenty of calcium. Weight-bearing activity (exercise on your feet that works your bones and muscles against gravity) is crucial to building and maintaining optimal bone mass. Here’s why:

Bone density refers to your reserve of stored calcium. This is what determines the strength and health of your bones.
Bones are living tissue and need to be used to be strengthened….

Tags: care , fitness , guide , health , personal , wellness , women

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I like life’s special little surprises: a dozen roses mysteriously appearing at the doorstep, some birds nesting right outside the living room window or a phone call from an old friend I’ve been thinking about all week.

But there’s one thing I don’t like to be surprised by: my period. This is something I want to have planned out with the right, comfortable clothes and all my supplies at hand in the secret pocket of my purse. A camping trip, the third date, that beach vacation – not exactly welcome times …

Tags: alert , care , cycle , email , hack , period , personal , reminder , women

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In my background as a yoga therapist, I can vouch for the fact that very often, physical pain is the result of emotional stress. Once the emotions are felt and released, the physical body responds and someone with years of chronic pain may suddenly find themselves pain-free once and for all.

The same mind-body theory applies to back pain, a common malady suffered by 55 million Americans. Dr. John Sarno, author of Healing Back Pain: The Mind-Body Connection, suggests that 75% of back pain is emotionally related, particularly linked …

Tags: care , fitness , health , personal , remedy , treatment , wellness

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You’re resolved: toxic chemicals are out of your life. Now how about your fellow creatures? Our pets deserve natural care too, but fleas are often the biggest pet problem we have to buy chemicals for – or do we? Here are some non-toxic flea care ideas to help you keep your animal companions – and your home – safe and organic.

B vitamins and garlic are natural insect repellents, so supplement your pet’s diet with a pet safe vitamin. Healthier animals are more resistant to pests …

Tags: care , environment , fleas , home , organic , pets , safety , treatment

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My boss has hypertension. And about two years ago, he nearly died. He was hundreds of pounds overweight, but because of a disciplined diet and exercise regimen, he’s lost 150 pounds (with more to go) and is feeling much better.

One of his newly found secrets? He eats a banana a day. The potassium helps him lower his blood pressure.

Hypertension, the clinical name for chronic high blood pressure, is caused by a variety of factors, namely stress, obesity, high sodium intake and low potassium. So eating a diet high in potassium …

Tags: care , Conscious , Eating , food , health , personal , remedy , wellness

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You do know about hemp, right? Not just as a fashionable fabric for clothing, or as a super-nutritious food, or even as a medicinal plant that ought to be legalized ““ but hemp for healthy skin. Eat your hemp seeds, drink your hemp milk, and moisturize with hemp oil, and do it all to feed your skin from the inside out.

Hemp seeds contain the perfect balance of Essential Fatty Acids (EFAs), with just the right ratio of Omega-3 to Omega-6 that most people …

Tags: aging , beauty , care , food , hemp , personal , skin , wellness

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There’s a saying, “animals make us human.” It’s because the way we treat the creatures in our care shows what kind of people we are. If you care about your own health, what you eat and what kind of home you live in, it’s important that you care about the health and happiness of the animals that share your home. Love is important for your pet, but so is proper care and mental stimulation. Here are the essential basics of providing a good life for your pet:

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Tags: animals , care , going green , health , personal care , pets

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I have thick, long, beautiful hair, and I favor natural, low-maintenance hair care. Generally, a little bit of coconut or olive oil rubbed into my damp hair is enough to keep it shiny, but not so after moving to the ultra-dry climate of Arizona. My hair was quickly becoming dry and brittle as the hot season progressed.

Then my friend Solana saved the day (don’t we always get the best things from our friends?). She was working at a natural cosmetic store and came to visit me with a delicious smelling container of …

Tags: beauty , care , environment , fair , green , personal , trade , treatment , wellness

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