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Levi Strauss is just one of many denim lines clothing the majority of the planet so it was great to hear that they’ve wrapped their brains around their  denim’s lifecycle.

Lucky 3P writer Jen Boynton says of her recent dinner with Levi’s and a gaggle of writers: “The Levi Strauss folks came across as down to earth and honest. We talked about the sweatshop labor that plagued their press coverage in years past and how it started the company on the road to sustainability: first socially, with safe working conditions and …

ESC

WWD Denim Expert Gives Advice on Acid

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WWD Market Editor Ross Tucker, whose expertise on denim, textiles and trade is considered biblical, has seen into the future.

What does it look like? Acid washed.

While some of you are contemplating jumping off a bridge rather than entertaining being seen in a pair, realize that as trends return, there’s always a new spin to them.

For instance, you’ll be wearing solid, dark colored shirts with the acid washed jeans (rather than neon) and a more subdued hair style than the big, crispy

ESC

Woody Harrelson & Alanis Morissette Get Reco Suave

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Sit down, take a load off and I’ll tell you two separate stories of my experiences with both Woody Harrelson and Alanis Morrissette.

Well, you see, I was 19, traveling across America and…come on, you just want to know abut why they united to make jeans, don’t you? You don’t want to know anything about me being a movie extra in New Mexico with Woody or singing with Natalie Merchant in a hotel room as she secretly feared Alannis’ success do you?

All right then, you denim fashionista, the two, by some …

ESC
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