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A Redesign to Check Out Now

vivaterra redesign

Despite a general consumer slump, the eco marketplace is sizzling as stylish shoppers continue seeking earth friendly products. In fact, when it comes to green, demand is up.

That’s why stylish home eco retailer, VivaTerra, has announced a fresh new website design, complete with the latest social-media friendly tools and helpful shopping features. The new site design is bigger for easy reading and selecting, and better, with more ways to view and share products via the most accessible and popular social-media channels. Click to view an …

When Paper and Couture Meet

paper

When the sustainable design movement first started, rolled paper jewelry and gum wrapper bags were plentiful. You have to start somewhere, right? Turn the clock forward to this collection of paper jewelry, created as a collaboration between KEZA and Rhode Island School of Design (RISD) students Jenny Lai and Lindsay Perkins.

The RISD designers participated in the collection to help empower women who were formerly sex workers by helping them set up their company and develop skills in making paper jewelry….

Kaiser Permanente: Save Trees and Thrive

kaiser forest

Kaiser Permanente is prescribing big doses of sustainability in the sixth season of its $50 million Thrive ad campaign.

Two new ads – Emerald Cities and Connected – reinforce the health care provider’s commitment to the planet by dramatically reducing paper use – no small task for an industry long married to countless charts and forms. For most of us, being ordered to “Fill this out” is as rote as, “Hop on the scale,” and just as painful.

The Emerald pitch describes how Kaiser is allowing patients …

Sink or Whim? Either Way They Bowl Us Over

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Porcelained out? Carve your niche with an alternative sink for soaking up greener materials like certified teak, bamboo, recycled metal and glass and friendly painted ceramics. You can even experiment with poured concrete with 50% recycled fly ash, as seen in the striking orange basin by Jeremy Levine Design.

Here is a handful of other options we rounded up:

wood sink

From William Garvey’s Fusion Line of handmade sinks from certified teak grown in the mixed deciduous forests of South Asia….

Getting Purelled: The New Fixation of an Ailing Nation

hand gel

Getting Purelled is the growing phenomenon of sanitizing one’s germ-infested mitts with the alcohol-based, Johnson & Johnson product known as Purell.

What’s in the name, William Safire students might ask?

Pure, I imagine, denotes the opposite of tainted, which in flu terms translates into ralphing, the runs and the unpleasant sensation of having been poisoned by Satan. Elle is French for she, as in, she is cruel that H1N1 Virus, widespread in 47 states now. Elle also is a swank Fifties ad-on, like ette for dinette. …

Nu? Eco Ketubas, Kippots, Bagels and Wine for Repairing the World

eco ketubah

Jewish is going greenish.

It’s a phenomenon I like to call Oy-Soy, the marriage of ethical Jewish values with eco alternatives – everything from the artifacts that help color our heritage to a back-to-nature approach to living more sustainably.

I guess it’s all in line with the goals of tikkun olam, the repairing of the world, which we Jews perform in a variety of ways, from donating to our communities with charity and acts of kindness to taking stock in our resources.

Is being green a blessing? Try these out and see:

Recycled Ketubah

The wedding contract, called …

Smart Shopping Is Always Green

poncho

There are some of us who have cut waaaaay back, but just can’t quit cold turkey. And I don’t mean smoking, although I did quit recently. (Yay for me!)

The can’t quit I’m referring to here is shopping. I can admit my faults and this is certainly one of them. I love to shop for clothes. But before you throw your arms up and start spouting off at my wasteful ways…I always, definitely, without a doubt, no excuses or exceptions – shop green.

purse

Right …

EPA Taking Heat Over Toxic Emissions from America’s Coal Plants

ten

America runs on coal. It creates half of our electricity. And the unclean technology producing this source may be killing our children, grandchildren and the future unborn, not to mention our natural environment.

Is the fed sensing the urgency to limit the damage from this source we depend upon?

Not according to three environmental groups looking for clean coal technology. They are planning to sue the Environmental Protection Agency (EPA) for being blatantly lax in limiting toxic discharges from power plants that threaten the health of local communities exposed daily to the pollutants.

According to …

Reif Sweater Giveaway

reif

Colder days are coming. Maybe they’re already here for you.

Time to think about sweaters and layering, which is exactly what the Germaine Pullover from Reif is all about. Stand alone or layered with a tight fitting long sleeve t-shirt, we’re in love.

So warm and flattering, it has a sweater knit on outside, but fleece-y on the inside. For fun detailing there are two side-seam pockets lined in plaid print and a half-length sleeve with a chevron cuff detail. A wide funnel neckline gives the impression that you are a walking portrait.

Eco? …

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