April 21, 2009 at 5:00 am by Paul Smith
Guest Post: Paul Smith on Energy Circle Makes Their Home Energy Use Public via Twitter
Of all the things I’ve come across as we near an increasingly greenwashy Earth Day, one stands out because of its simplicity and transparency. The founders of Energy Circle, a home-energy efficiency ally whose staff all test and use the products they sell in their own homes, will make their home energy use public, broadcasting it both through their website and live on Twitter at EnergyCircleKW.
They’ve hacked their best-selling device, The Energy Detective, a “real-time home electricity monitor that is the equivalent of a …
|
