Kaiser Permanente is prescribing big doses of sustainability in the sixth season of its $50 million Thrive ad campaign.

Two new ads – Emerald Cities and Connected – reinforce the health care provider’s commitment to the planet by dramatically reducing paper use – no small task for an industry long married to countless charts and forms. For most of us, being ordered to “Fill this out” is as rote as, “Hop on the scale,” and just as painful.

The Emerald pitch describes how Kaiser is allowing patients …

Tags: advertising , Allison Janey , American health , care , doctor visits , doctors , e-mail , eco , electronic health records , fuel , gas , green , Health insurance , hopsitals , information , Kaiser Permanente , medicine , paper , patients , prevention , radio , reduce , sustainability , television , thrive , trees

3 Comments |

Link to this post |

|

Bookmark

The flu is already spreading like a Malibu wildfire in my Bay Area community with dozens of kids out the first few weeks of school and contaminated parents unable to play nurse.

It’s going to happen, no way of avoiding it all together, but there are some simple steps to build immunity and combat the spreading of germs at home.

Some people opt for the influenza vaccine, which the Centers for Disease Control (CDC) says protects against the three main flu strains causing the most illness during the season. …

Tags: aches , cdc , cellulose fiber , chemical-free , colds , coughing , dehydration , EPA , flu , garlic , germs , handwashing , health , home remedies , natural , organic , prevention , recovery , recycle , sickness , sleep , stress , tea , thyme , Triclosan , vaccine , Vitamin C

6 Comments |

Link to this post |

|

Bookmark

So you think beauty is only skin deep? It actually goes much deeper; beauty has a lot to do with your diet, too. Although topical creams and oils can help your skin and hair look more radiant, the best way to glow is from within – and that means eating right. So think twice about filling up that beauty drawer with ever more cosmetics and spend the money on these delicious foods instead.

Requirements for Radiant Skin

Antioxidants. These protect your skin from the damaging effects of UV …

Tags: aging , antioxidants , beauty foods , nutrition , prevention , remedy , skin , skincare , treatment , wrinkles

1 Comment |

Link to this post |

|

Bookmark

Back in March, I was trying to organise a wedding for 110 guests from the other side of the world and slim down to look great in my bridal dress, as well as doing my day job. I was one stressed-out bunny!

At the time I wrote about the steps I was taking to manage stress and why. When we are busy, looking after our mind and body can get sidelined – right at the point where it’s more crucial than ever. I believe that the stress …

Tags: dietary intervention , health , insomnia , natural methods , prevention , psychology , remedy , stress relief , treatment

2 Comments |

Link to this post |

|

Bookmark

Not in the mood to choke down yet another gritty serving of Emergen-C? Boost your body from the inside out with powerful foods that help your immune system function optimally. Just incorporate these healthy foods into your diet to strengthen your immune system in a way your taste buds can appreciate.
Oysters

Packed with selenium, this tasty shellfish helps boost your body’s production of cytokines, a protein that’s known to ward off illnesses.
Yogurt
…

Tags: cold , diet , flu , food , guide , health , immune system , immunity , prevention , wellness

6 Comments |

Link to this post |

|

Bookmark

Something as simple and natural as a daily apple may help in the fight against breast cancer.

According to research scientist Rui Hai Liu, M.D., Ph.D., of Cornell University, the results are favorable. His research program at Cornell University focuses on diet and cancer, and the effect of functional foods on chronic disease, cardiovascular disease, and aging.

In a recent paper published in the Journal of Agricultural and Food Chemistry, Liu’s study demonstrated that whole apple extracts effectively inhibited mammary cancer growth in rats, therefore leading him and his team to believe that …

Tags: apple , breast cancer , functional food , oncology , prevention

Add Comment |

Link to this post |

|

Bookmark

Can drinking coffee reduce your risk of developing dementia and Alzheimer’s Disease? According to a study at the University of Kuopio, Finland in collaboration with the Karolinska Institutet in Stockholm, Sweden, and the National Public Health Institute in Helsinki, Finland, the answer is yes.

The January 2009 issue of The Journal of Alzheimer’s Disease (Volume 16:1) reported that the coffee drinking participants involved in a 21-year study had significantly lower incidences.

The consumption of coffee was assessed in three groups: those who drank 0-2 cups; 3-5 cups; and more than 5 …

Tags: aging , Alzheimer's Disease , coffee , dementia , health , prevention , wellness

Add Comment |

Link to this post |

|

Bookmark